Universities in Punjab and Haryana to start a scholarship programme named after Sangram Singh

first_imgUniversities in the state of Punjab and Haryana will start a scholarship programme named after Sangram Singh.The scholarship will be awarded every year to 50 deserving students ofthe universities.Singh is known for his charity and social causes. He has created awareness about animal welfare and adopted a school in Satara. In an exclusive interview with Smarica Pant from India Today Education, Sangram Singh talks about the scholarship program and the condition of sports in our country.  How will the scholarship named after you, help students?Sangram Singh: The scholarship will be given to 50 meritorious students of the institution and it will help them to enrich in both sports and education. Apart from the scholarship program, how would you like to help the poor students of this country?SS: I always want to be the medium of poor students so that the students can enrich themselves in their desired field and last year, I also helped the poor students of a school near Lonavala. The youth is the power of the country and to construct a good nation, poor students needs to be helped. In India, Cricket gets prime importance in the field of sports. According to you, which other sports has the capability to climb high in this country?SS: It is true that Cricket has been given prime importance in the country but to me, wrestling is in number two and I am organising shows to boost the other sports as well.Physical education and fitness is not given much importance in most Indian schools. How important is PE in schools? How do you think this situation can be changed?advertisementSS: Physical Education is important for the development of body and mind, it is wrong if the schools are excluding that from their syllabus. It said that a sound body begets a sound mind and the development of a person is quite impossible without proper health. If a student wants to choose between academic education and a particular sport, which would you advice him to choose?SS: Which field they choose is up to the students as they have the opportunity to succeed in either of the streams. However, education is necessary for every person and without that, it is hard to reach the zenith of success.   How can one continue a career in sports when he/she has passed the physical prime?SS: Age cannot be a barrier. If you have a dream, you can achieve success at any point of time in your life. Read: TET-pass unemployed youth get AAP supportRead: Omar Abdullah not pleased with NEET in Jammu and KashmirClick here for more on education from India Today.last_img read more

5 Tips to Get Yourself Noticed as a Job Seeker

first_imgEvery job seeker knows they need to get noticed by employers, but the most important thing they want to understand is how. Being a job seeker in today’s workforce is a challenge. There’s isn’t a one-size-fits-all solution to help job seekers land a job. In fact, if you want to be a standout job seeker, you have to go above and beyond to land on the radar of employers.Many job seekers today wonder why they must work so hard to find a job they love. After all, shouldn’t landing a job be easy? Unfortunately, when employers hire new employees, they want candidates with the strongest talent and most experience. Employers believe this is a guaranteed way to improve the success of their company.Here are some tips for job seekers looking to stand out during their job search:1. Show how you’re a service to your industry.Every job seeker knows they need to market their expertise in order to get noticed by employers; however, the key to getting noticed is showing how you’re a service to your industry.Job seekers who consistently market themselves, look for opportunities, and show their dedication to their industry are the ones who land jobs. Employers want to see how you’re putting in the effort to make a contribution to your given industry and how you can make an impact within their organization.2. Market yourself for the future of your industry.Employers are all about having a competitive advantage in the marketplace. As you apply for jobs, show employers how your skills and experience make you a trendsetter for their industry.During your job search, ask for advice from colleagues, mentors, and professionals for their opinions on the future of your industry. Their insight will help you figure out what skills and experience you need in order to follow those trends. Once you know the future of your industry, you’ll be better at predicting future trends, which is an appealing quality to employers.3. Understand the position of the employer you’re targeting.When researching employers and job opening, make sure you know the position of each company. Read through their mission statement and company values. Take a look at their culture and what employees say on Glassdoor about working there. This information will give you a better idea of who the company is and how you can market yourself to fit their mold.4. Know how to apply your skills to new roles.Employers like hiring employees who are Jacks or Janes of all trades. If you’re applying for a job outside of your industry, use examples from your experience that show employers how your skills are versatile. Job seekers who can transition from different roles are sought after candidates because it makes the training process easier for employers and can contribute more to the organization.5. Pay attention to the feedback others give you.Whether it’s advice you receive from a colleague or getting turned down by an employer, use this feedback as a way to improve your image as a professional. Positive and negative feedback is critical to professional development and will make you a better individual. Especially when searching for jobs, receiving feedback on your job search tactics, resume, or cover letter can help you get ahead in your job search, too.As you continue to search for jobs, remember to never give up. So many job seekers get close to success and eventually give up just before they land a job. We all know jobs aren’t easy to come by, but if you remain persistent, network with the right people, and highlight your best qualities, you’ll land a job before you know it.Are you a job seeker who is trying to stand out? What are you doing to get yourself noticed by employers?last_img read more

7 Interview Questions You Should Never Ask

first_imgMuch like the rules of dating warn against talking about politics and religion too early, there are some definite no-nos when it comes to the questions you ask a hiring manager or recruiter in a job interview. No matter whether you are interviewing for a job as a foreman on a construction site or a hostess at a restaurant, there are some topics you should stay away from just to be safe.To help guide you through the interview process, we have come up with 7 questions you should absolutely refrain from asking if you want to land the job.[Related: Employers, make sure you know exactly what you can and can’t ask in an interview.]1. “I heard that the company will go public soon, is that true?”Not only is it poor form to ask about gossip you’ve heard, your potential employer gains nothing by answering. For insight, confidential IPOs or secret IPOs allow companies to test the waters for an IPO by getting feedback from the SEC and certain investors; it also makes it easier for a company to quietly back away from an IPO if the response isn’t optimal. In an interview, stay away from questions rooted in “he said, she said” and steer clear of prying into the financial details of a company.  A better question would be, “How would you describe the future of the company? If I came on board, what would the future of the company look like?”2. “When will I be considered for a promotion?”In an interview, it is very presumptuous and a bit cocky to ask the timing around promotions. Sure, you want to know about employee advancement opportunities and review criteria, but this is not the way to go about receiving this information. The better way to dig into a company’s career growth trajectories is to ask, “Can you describe the company review cycle? How will I be evaluated? What is the framework, especially for the team that I might be joining?”[Related: The 5 Words Ruining Your Chances For A Promotion]3. “Are happy hours a part of your company culture? They were at my last job.”While you want to show your personality in an interview, there is a delicate balance between coming off as a great culture fit and presenting yourself as a partying slacker. Pick your references and examples carefully in the questions you pose. Happy hours? Probably not okay to mention in an interview (depending on company culture). Team bonding activities? Perfect to ask an interviewer about.[Related: Ready, Set, Date: 6 Interview Questions to Find Mr. or Mrs. Right Employer]4. “Who is your competition?”While this question is not offensive, it definitely shows that you have failed to properly research your potential employer. Before every interview, go to Glassdoor to research the organization: know their company culture, feedback from other employees, read interview reviews, and evaluate their benefits. Failing to do so may equal a rejection.[Related: 7 Things to Research Before Any Job Interview]5. “Why did you have layoffs last year? Will that happen again this year?”Evaluating a company’s success and future potential is important for any job seeker, especially if you want to stay at a company for the long haul. However, abruptly mentioning a sore spot like layoffs may turn off the very people you are trying to impress. Furthermore, the hiring manager and recruiter may not be at liberty to share that information or may not know. For the majority of companies, we would warn against asking this question. However, if an organization has a track record of growth followed by layoffs over the past few years (Think: Yahoo, HP, Boeing, or Twitter), it may be wise to ask this question in a polite way. Try, “I have followed your company for years, and while I am eager to become a part of the team I am concerned about the pattern of layoffs. What are the company’s plans for doing things differently in the future to avoid mass layoffs? How do you as an employee deal with the unexpected landscape?”6. “I prefer solitude, do I get my own office or an area away from everyone else?”Bold and presumptuous. Period. That is how you will be perceived by the employer if you pose this question. Save the preferences and “would be nice to have” items for when you have the offer letter in hand.[Related: Break These 5 Bad Office Habits]7. “How long have you been with the company? And what do you do?”Again, research, research, research. With Glassdoor, Google and the Internet at your fingertips, this should rarely be a question you ask, save for those moments when an unexpected interviewer is tossed your way or joins your panel. In most cases, a recruiter will give you the names of those who you will be interviewing with. Be sure to research them in advance so you can ask more poignant questions like, “I see you transitioned from a marketing role to a business development one. How typical is that kind of change in the company?” Or ask something along the lines of, “Now that you have been at XYZ company for 5 years, what advice would you give a new employee about making the most of their time here and career advancement?” If you absolutely must ask this kind of question, pose it in a savvy way. For example, “What do your day-to-day duties consist of?”DISCOVER: Search Open Jobs At Companies Hiring In Your Area!last_img read more

An Exec Reveals What You Should Look For In A Company’s Culture

first_img The Best Places to Work in 2019 Culture is never accidental. It has to be built and sustained, tested and invigorated, applied far beyond T-shirts and posters.Over the past year, we’ve been thinking a lot about culture at Accolade—taking a deep look at the original vision that shaped us and the changes that must be set into motion to ensure that we meet our goal to become not just an even better place to work, but the world’s best place to work.More than half of our employees participated in our performance enablement process, focus groups, and reflections. Together we agreed that our commitment to reinventing health care— our vision, indeed, that one day every American will have his or her own health assistant—must remain at the center of everything we do.That was non-negotiable.At the same time, we learned that while we had established a decidedly high-performance culture, we were not doing as much as we needed to do to hold ourselves accountable for results. We needed to set our own bar higher. We also had to create an environment that encouraged the right kind of risk taking.Our research led us to another key conclusion: We are much stronger together at Accolade than we are as individuals. Certainly, our diversity of expertise, opinion, age, and ethnicity was something we were all proud of. But was it enough? Had we done enough to strengthen our teams, to build lasting bridges, to create an environment where employees can be their true selves. We realized more could be done.Finally, we agreed that to be the kind of company we want to be, we would have to continue to find ways to ensure every employee can apply his or her raw talent to the opportunities before us.Our process was energetic. Our people were engaged. Our conversations led us directly to the four cornerstones that now define us and are shaping and fortifying our culture.We find joy and purpose in serving others.We’re boldly and relentlessly reinventing healthcare.We’re strong individually and together, we’re powerful.We roll up our sleeves and get stuff done.We’re now taking the steps to incorporate those cornerstones into everything we do. We’ve changed the talent acquisition process, for example, by making sure that we show up where the talent is (at women in technology conferences, say, or university career fairs), that we’reinviting the best in class to join our team, and that our interview questions reflect the Accolade values.We’re also changing the way we’re measuring performance, thinking equally about the progress made against goals and milestones and the progress made in the ways that the work gets done. The “how” matters just as much as the “what” at Accolade. Our performance measures prove it.The recent creation of the Culture Champion Awards program is offering us a positive way to recognize those who have personified our cultural cornerstones. Culture Champions are nominated by their peers. They are recognized at quarterly All Hands meetings, with handwritten thanks and with the telling of stories. Their work offers living proof of the values that define us.At the same time, we’re reinventing careers at Accolade—creating opportunities for three- month rotations while strengthening basic training. We’re listening more intently to what our employees tell us. We’re thinking more broadly about the concept of Total Rewards, amplifying traditional benefits packages with human touches.With 850 Accolade employees now at work in four separate facilities (Plymouth Meeting, Scottsdale, Seattle, and Prague), and with the number of new Accolade employees set to exceed the number of existing ones, culture will not just define us going forward; culture will define our possibilities.The world is changing. We have a commitment to those who rely on us. We are building the kind of company that makes us proud. This is a work in progress; it will always be that. But we’re excited about the road that we’re on.Elizabeth Napolitano is the EVP Human Resources at Accolade.INTERESTED IN ACCOLADE: Check out open jobs at Accolade, hiring now! 23 hours ago 23h Also on Glassdoor: See more Accolade, Inc. jobs in Pennsylvania, US 3.2★ Analyst, Workforce Operations Accolade, Inc. Plymouth Meeting, PA Available Jobs at Accolade, Inc. in Pennsylvania, US 23 hours ago 23hcenter_img The Best Cities for Jobs in 2018 Know Your Worth 3.2★ 3.2★ 23 hours ago 23h Sr Partner, Talent Acquisition Accolade, Inc. Plymouth Meeting, PA Medical Director Accolade, Inc. Plymouth Meeting, PAlast_img read more

Skills-Gap Training for Midwives in Rural Afghanistan: An Evaluation

first_imgMortality RateYear 2002200520102015 * The numbers corresponding to 2015, 2016 and 2017 may not reflect the engagement of community midwives, who are not certified by the Ministry of Public Health but are trained and contribute to the success of the maternal and neonatal wellbeing around the country. Skills-Gap Training:Action for Development (AfD) has developed a training program aimed at directly addressing these skills gaps.  Through partnership with the Geneva Health School, University of Applied Sciences Western Switzerland (HEdS) training modules were developed in 5 key areas; eclampsia, pre-eclampsia, management of the third stage of labour, post-partum haemorrhage and care of the newborn.Midwives taking part in an Action for Development training session in Panjsher Province, AfghanistanThe overall objective of the training is to reduce maternal and infant mortality rates in rural areas of Afghanistan through improvement of the skills and competences of the midwives.Specific objectives are:Increase the proportion of pregnant women who receive ante-natal careIncrease the proportion of births attended by qualified midwivesExpand the use of family planning servicesImprove the management and treatment of the most common complications during pregnancy and birthIncrease the demand for care through community outreach.Focusing on midwives in rural Afghanistan, AfD has trained 490 midwives since 2014 in 7 provinces –  Kapisa, Herat, Parwan, Bamyan, Panjsher, Takhar and Kabul.  After receiving the training, each midwife is able to go on to train an average of 5 other midwives in a cascade model of training, supervised by the Ministry of Public Health (MoPH).In 2017 AfD undertook an evaluation of the program to assess its impact.  The full findings are available in this report.[6]Summary of Findings:Analysis shows that 100% of midwives participating in the training affirm that it has allowed them to better handle pregnancy, deliveries, newborn care and related complications. In addition, the midwives interviewed said that the training filled gaps in their knowledge and increased their professional confidence.The evaluation also shows that there was an increase in the satisfaction rate of communities receiving services from the midwives.  Furthermore, HMIS (Health Management Information System of the MoPH, Afghanistan) data depicts an increase in pregnant women receiving antenatal and postnatal services at the health facilities by 19% and 30% respectively in the period 2013-2016.Additional data covering the three-year training period in all five provinces indicates:12% increase in the number of pregnancy related consultations10% increase in the number of deliveries in health facilities26.5% increase in the number of family planning consultationFigure 1. Skills acquired by midwives during the AfD trainingMinistry of Public Health Officials who participated in the evaluation had the following observations.Benefits of the program included:increased knowledge and capacity of the midwivesincreased interaction between midwives, which has facilitated an increase in the sharing of knowledge and experienceimprovement in the trust local people have in their community healthcare providersimprovement in the prevention of complications during pregnancy and childbirthreduction in infant mortalityreduction in maternal mortalityAnd the following recommendations:increase the duration and frequency of the trainingexpand the number of topics covered by the trainingroll out the training to more provincesincrease the number of partners in order to increase fundingFactors to Consider Going ForwardThe evaluation revealed three potential risk factors to the future success of the project:1) Under-investment in healthcare means that in some cases health centres lacked the necessary equipment and medication, infrastructure and staff capacity for the trainers to carry out the training in the best possible way.2) A shortage of midwives generally means that those who are practising have a heavy workload and sometimes not enough time to cover subjects beyond immediate care e.g. family planning advice.3) An increase in budget will be needed to roll out the recommended improvements.2019 is an exciting year for AfD’s midwife training project.  A new nutrition module is planned for completion by the end of the year.  We are collaborating with the MoPH to include the new Maternal Child Health Handbook in our programme and finally, through continued partnership with HEdS, Switzerland and funding from the Conservation, Food and Health Foundation, Boston, Massachusetts, five new training modules have been produced[7] and will be rolled out across additional provinces in 2019, 2020 and beyond.References[1] http://www.childmortality.org/files_v22/download/UN%20IGME%20Child%20Mortality%20Report%202018.pdf[2] https://www.statista.com/statistics/264714/countries-with-the-highest-infant-mortality-rate/[3] WHO, Afghanistan: country profiles; Maternal mortality in 1990-2015[4] https://www.theguardian.com/global-development/2017/jan/30/maternal-death-rates-in-afghanistan-may-be-worse-than-previously-thought[5] https://www.sciencedirect.com/science/article/pii/S2214109X17301390[6] http://www.actfordev.org/presentation/documents/[7] Obstructed Labour, Family Planning, Infections, Miscarriage Care and Manual Vacuum Extraction Other estimates show the risks are even worse: a 2015 survey indicated 1 in 14 women in Afghanistan die of pregnancy-related causes.The 2014 report from United Nations Population Fund (UNFPA), in partnership with the World Health Organization (WHO) and the International Confederation of Midwives (ICM)  ‘The State of Afghanistan’s Midwifery 2014’ states that only 23 percent of the needs for maternal and reproductive health services in Afghanistan are currently being met.Afghanistan has an enormous need for qualified midwives. The country has only 3.2 nurses or midwives per 10,000 people, according to the World Health Organization.Under Taliban rule (1996-2001) women were banned from working and studying, leading to an acute shortage of midwives. On-going conflict, internal displacement and difficulties in women accessing education and employment have added to the shortage of midwives in Afghanistan.  The government has sought to address this issue by reducing the training period from 4 years to 18 months in the Community Midwifery Education Program. Although this policy has led to an increase in the overall number of midwives, the breadth and depth of their skills and knowledge has been compromised.It is difficult to give an exact number of midwives available in Afghanistan as no live registry of licensed midwives exist.  The following table is based on data from the Afghan government.Table 2. Midwife availability in Afghanistan 2002-2017 Maternal  mortality rate (MMR) (death per 100,000 live birth)1600821584396 Share this: Newborn Mortality rate (death per 1000 live birth)1651297745 Number of Midwives4672,1674,6003,426*2,349*3,302* ShareEmailPrint To learn more, read: Year200220082014201520162017 Posted on August 19, 2019August 19, 2019By: Alison Farnham, MA MMedSci, Public Health Specialist, Action for Development; Olena Kuzyakiv, HBSc, Public Health Specialist, Action for DevelopmentClick to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to email this to a friend (Opens in new window)Click to print (Opens in new window)Background: Afghanistan has one of the highest infant mortality rates in the world with estimations between 52 and 110 per 1,000 live births in 2017, depending on the source.[1],[2] In addition, thousands of Afghan women die each year from preventable pregnancy-related causes; 396 maternal deaths per 100,000 births.[3] These figures are alarming enough, however many agencies assert that the actual figures are in fact much higher and that the actual maternal mortality ratio is likely to lie between 800 and 1200 per 100,000 live births.[4] The situation is particularly bad in rural and difficult to reach areas, where as few as 3% of deliveries are attended by a skilled professional.[5]Newborn baby at Action for Development health facility, Kabul, AfghanistanTable 1: Maternal and Newborn mortality in Afghanistan, 2002-2015last_img read more

Why automation is essential to any freelance career

first_imgBeing a freelancer comes with a laundry list of business administrative duties. While you may have gotten into freelancing to focus on delivering your best work to clients, doing daily upkeep on your business can add a ton of extra pressure!In order to build a successful career as a freelancer, you’ll need to create systems to be able to manage all of these tasks as efficiently as possible. This means focusing on the work that you do best and outsourcing tedious tasks that require valuable time and attention. Luckily, new technology makes it super easy to automate a lot of the time consuming tasks that come with being a solopreneur.Make saving for taxes easy: Freelancers Union members save 15% when you open an account with Painless1099Managing the financial obligations that come with self-employment is an area where we as freelancers tend to get bogged down the most. Most of these responsibilities are things that the HR department would handle at a typical W-2 job – like tax withholding, setting up health insurance, and getting into some kind of retirement plan. It can be tricky to handle some of this stuff on your own. Luckily, companies like Honest Dollar and Freelancers Union have made it super easy for freelancers to find coverage and retirement plans that best fit their particular needs.However, this is only half the battle. Making regular contributions to a retirement plan, covering monthly insurance premiums, and then remembering to set money aside for self-employment taxes can feel like a full time job all in itself. Throw in fluctuating income throughout the year and keeping up with your budget, juggling it all is, well, damn near impossible.This leads to huge segments of the self-employed working without the benefits necessary to build a stable career. With 20% of freelancers completely uninsured and even more folks working without saving any money for retirement, it’s important to make sure you create a system that allows you to work with the coverage you need.At Painless1099, we’ve found that automating the process of saving for and remitting payments for these financial obligations the best way to ensure that you stick to your budget. And we’re not alone! A recent white paper report released by Etsy shows that individuals are much more likely to save and fund their benefits when there is a system in place to allow them to “set it and forget it”.Not only is this our motto at Painless1099, but we truly believe that this is the best way to manage your financial obligations and focus on the work that matters most. That’s why we’ve built a tool that automatically withholds a portion of your income for financial obligations.In looking at which of these financial obligations is the most time consuming throughout the year, we realized saving for taxes is an on-going struggle for freelancers. With large portions of 1099 earners reporting spending upwards of 35 hours on taxes throughout the year, we decided to create a smart savings account that automatically withholds the percentage of your income that you need to save for taxes and transfers the rest – what’s safe to spend – directly to your personal checking account. It’s essentially the W-2 withholding but designed for your self-employment income.Obviously taxes are only one piece of the puzzle. Being able to automate the process of saving for all of your financial obligations is where the true value is at. That’s why we’ve created a fixed withholding option. Once you know the percentage of your income that each of your obligations represents, you can set your own withholding rate to make sure you have enough saved to cover all of your expenses.From there it’s super easy to link up other accounts to automatically pull these payments when they come due. Once you have everything set up, you can go back to work without the stress of keeping up with a handful of due dates each month.There’s nothing easy about being a freelancer, but the reward is well worth it. That’s why it’s so important to make sure you’re always working as efficiently and have the benefits in place to maintain a stable career.Ace Callwood is the co-founder and CEO of Painless1099, a smart banking solution that automatically withholds taxes for freelancers and independent contractors. As a former consultant, Aces help leverage the most powerful asset a company has – it’s people – through diversity, inclusion, and human engagement.This is a post from Painless1099 – current sponsor of our SPARK program! Freelancers Union members get save 15% when you open an account with Painless1099. Learn more here.last_img read more

What It’s Like to Retire Early

first_img Post navigation We all hear stories about people who retired early, but don’t give them too much thought. That’s because, once we read the actual testimonials, we inevitably find tales like:“I scored millions in the stock market overnight and haven’t worked a day since!”“Thanks to the $750,000 a year I made as CEO of Corporate Corporations Inc., I retired at 40 and am loving it!”“I found a discarded Mega Million ticket worth $100 million and now own three private islands in Dubai!”Those stories are all well and good, but most of us aren’t CEOs or stock market wizards, and the most we ever find on a discarded lottery ticket is five bucks.Yet wouldn’t we all want to retire early anyhow?We could finally do what we wanted to do, instead of what we had to do, and not worry how to afford our next meal.But how to do it, if you don’t have a ton of money at your disposal?You can always do what these people did. Their income was nothing to brag about, and still they achieved early retirement.If that’s not enough, far from simply milling about, these early retirees are making every second of their new life count.Read their stories, and be inspired. If they can do it, there’s no reason you can’t either.Mr. Money Mustache (Retired at 30)Mr. Money Mustache is the alter-ego of Jeff, who retired at age 30 on a normal salary, with no fat pensions to fall back on. After retirement, he became a father, and yet he found no need to return to work.His secret?As he put it, “spending much less than you earn is the way to get rich. The ONLY way.”And far from punishing yourself by living like a hobo until retirement, Jeff preaches a focus on self-reliance and happiness — a fun frugality, if you will.He and his family have no TV, cook and fix things on their own, indulge in free activities such as the beach and the library, smartphones with ridiculously low monthly plans ($10 for unlimited talk and text sounds sexy, to say the least), and avoid as much useless debt as humanly possible.Mix in a bit of basic investing, and he no longer has to work a day in his life.Well, except for the Mr. Money Mustache blog, which he doesn’t even HAVE to run. He chooses to operate it, in order to help people get to the same level he’s at.Deegee (Retired at 45)Deegee started planning for early retirement at age 20.Part of his ability to do so was lifestyle choices, such as not children and not smoking, which equaled a lot of saved cash.But other things he did to save money for retirement were less life choices, and more pure fiscal common sense that any of us, including those with kids and/or cigarette habits, can emulate.He paid off credit card bills in full every time. He paid off over half of his student loans before it started to gain interest. He paid cash for his car.His day-to-day lifestyle is very frugal, and as self-sufficient as possible (learning to cook is a major, major plus.)All this led to a debt-free life as of 1998, a part-time schedule by 2001, and retirement in 2013.Since then, the 47-year-old Deegee has focused all his time on what he truly cares about, such as his girlfriend, dancing, and volunteer work at local schools.Akaisha and Billy Kaderli (Retired at 38)The Kaderlis retired in 1991 at age 38, thanks to a combination of hard work and meticulous penny-watching.Most of us keep a budget of some sorts — that’s what Mint.com is all about, after all — but Akaisha and Billy took it a new level.They track every cent they spend, and update their spreadsheet every day, in order to quickly pinpoint any cash-sucking trends and deal with them accordingly.Two runs to McDonald’s in the past week? Never again!If keeping this meticulous a budget sounds difficult, time-consuming, or tedious, Akaisha and Billy would disagree.The typical update only takes two minutes or so; you can barely butter toast with that little time!So never let it be said that keeping track of expenses is a full-time job, when in fact it’s barely a bathroom break.In addition, while they did retire with $500,000 or so in the bank, they’ve been living on less than $30,000 a year ever since their retirement.After all, if you’re not great at investing, you have to make the money you have last.The Kaderlis don’t just stay at home either, mainly because the world is their home.While remaining frugal and keeping expenses low, they’ve been travelling the planet since retirement, finding the best deals, along with with amazing beauty and tons of fun in every corner of the globe.Just as long as they continue to, as they put it, treat retirement like “a lifestyle – not a vacation,” they’ll never have to put up with an office ever again.These three stories prove beyond any doubt that early retirement and extreme saving is entirely possible, even if you don’t make a million dollars a year or have the ability to turn a dollar into a fortune at Wall Street.Even if your end result isn’t retirement at age 40, following the steps these people have taken to changing their lives will make yours easier to handle, and far more fun and fulfilling to boot.Mary Hiers is a personal finance writer who helps people earn more and spend less.Share this:Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in new window) Relatedlast_img read more

Deploying Adaptation Finance for Maximum Impact

first_imgHarvest season in Nyando climate-smart villages in Kenya, where technologies are tailored to boost resilience to climate change. Photo by CCAFS/Flickr,The Maeslantkering storm surge barrier, controlled by a supercomputer, closes for the yearly test before the storm season starts in the Netherlands. Photo by M.Moers/Flickr,Flooded meadowlands beside the Hackensack River, with New York City skyline in the background. Photo by Doc Searls/Flickr,Entrance to Kuala Lumpur SMART Tunnel, which is designed to manage storm flooding. Photo by Yat Fai Ooi/Flickr,Children play with old rafts over flooded fields in Bangladesh. Photo by Amir Jina/Flickrlast_img read more

Too Many Cities Are Growing Out Rather than Up. 3 Reasons That’s a Problem

first_imgTo embed: In our new World Resources Report paper, Upward and Outward Growth: Managing Urban Expansion for More Equitable Cities in the Global South, we analyzed growth patterns for 499 cities using remote sensing. While cities growing vertically through taller buildings are located predominantly in wealthier cities in North America, Europe and East Asia, cities in sub-Saharan Africa and South Asia are growing mainly outward. These cities have the fewest financial resources to manage their growth but are expected to hold more than 2 billion additional people by 2050. As we know from the latest UN data, just three countries—India, China and Nigeria—are expected to account for 35 percent of global urban population growth between 2018 and 2050. As these cities grow in population, continuing their unwieldy expansion outward could push them into crises. Reining in Unmanaged ExpansionThese impacts are compounded by the fact that most outward growth currently underway in Africa and South Asia is unplanned and informal, or in locations where existing urban land use regulations do not apply. Some of this expansion is outside of cities’ control, considering natural population increases and people migrating from rural to urban areas in search of economic opportunities. But other challenges are things cities can more proactively manage.For example, distorted land markets can lead to speculative and fragmented development, where private landowners, real estate developers and corrupt public officials disproportionately benefit from rising land values. Weak planning, ineffective land-use regulations and certain market conditions are known to fuel expansion, relegating affordable housing to unserviced or poorly serviced locations at a city’s periphery. And haphazard conversion of farmland and absorption of peripheral villages result in informal settlements or slums that are disconnected from city services.Though a daunting challenge, some cities are already using innovative approaches to prioritize accessibility and manage urban expansion. Cities in Mexico, Brazil and South Africa are directing new development to already well-serviced and connected areas, instead of spreading outwards. Cities in Colombia, South Korea and India have been incrementally adding new land in well-connected and serviced locations by partnering with public utilities and private companies to help with financing. Many cities are also working with communities in informal settlements to create affordable density with more flexible planning standards and upgrading efforts.The impacts of land-use policy changes in a city can last for many decades. Cities in Africa and Asia have a choice: Start managing unsustainable outward expansion today, or see problems worsen tomorrow.LEARN MORE: Download the full publication, Upward and Outward Growth: Managing Urban Expansion for More Equitable Cities in the Global South Imagine Lagos, Nigeria, a city of 22 million. What was once a small coastal town just a few decades ago has exploded into a sprawling megacity spanning 452 square miles. Its rapid growth has stretched the city’s services impossibly thin: Less than 10 percent of people live in homes with sewer connections; less than 20 percent have access to tap water. Many houses are in slums and informal settlements at the city’s periphery.Now picture Lagos twice as big.Lagos is one of many cities expected to grow exponentially over the next three decades, in both population and land area. Recent estimates show that urban land area could increase 80 percent globally between 2018 and 2030, assuming constant annual growth rates. When cities spread outward instead of upward, as Lagos has, it can worsen spatial inequalities and strain economies and natural resources.Lagos is expected to at least double its land area by 2050. Photo credit by Heinrich-Böll-Stiftung/Flickr 3 Consequences of Unmanaged Urban ExpansionFailure to properly manage expanding land area not only exacerbates urban inequality, it also contributes to greater economic and environmental risk for the city as a whole. From Mumbai to Mexico City, it is all-too-common to see crowded slums grow larger and denser next to unaffordable, often vacant, high-rise developments. As municipal service networks fail to keep pace with urban growth, resource-constrained cities tend to react to development trends instead of having land development agencies proactively plan for growth.Some of the implications of this unmanaged growth include:Greater Inequality: Like Lagos, many cities are already struggling with existing inequalities, inadequate service provision and stretched municipal capacities. Unmanaged land expansion exacerbates these struggles. Lower-income families typically move to a city’s periphery in search of affordable housing. Yet the further they get from the city center, the more difficult their lives can become. Families at a city’s edge will spend twice as much money and three times as much time commuting as families closer to jobs, schools and entertainment in the city center. As a city spreads outward, local agencies often struggle to provide water, sanitation and electricity. Citizens then have to rely on informal service provision—such as private water trucks and waste collectors that can charge up to 30 times more than city agencies—or go without these services, affecting their health and overall quality of life. Only the well-off can afford these coping strategies, leaving many urban residents under-served. Once these kinds of urban land development patterns begin, they have long-term effects on access to opportunities, productivity and quality of life.Economic Stresses for the City as a Whole: Research shows that as cities expand outward and population densities decline, the municipal costs of providing public services increase. In Indian and African cities, services like paved roads, drainage and piped water drop off sharply just 5 kilometers (3 miles) from the city. The associated investments for new infrastructure and social costs of their deficit only keep climbing as new urban areas are added. Moreover, sprawl means more congestion, pollution and longer commutes. Dirty air, mostly driven by heavy use of private cars and trucks, creates immense social and economic costs, such as health impacts and crop damage. In Chengdu, China, the economic loss from transport-related air pollution tallied $3 billion in 2013.Environmental Problems: Globally, the rate of urban land growth far outpaces population growth. This often comes at a cost to prime agricultural land, ecosystem services and biodiversity, which all contribute to food production and climate resilience. Already, we are seeing some of the fastest-growing urban areas in low-elevation coastal zones, flood plains, biodiversity hotspots and water-stressed areas. Rampant development in these sensitive ecosystems can further strain natural resources and lead to disastrous flooding from seasonal monsoons in many South Asian cities. Unregulated well-digging in cities such as Mexico City, Bangalore and Jakarta, which are growing outward rapidly and have little piped water and high water stress, is causing whole neighborhoods to sink. It’s particularly troubling in Jakarta, where experts say that factoring in sea level rise, the city has only a decade to halt its sinking before millions of homes end up underwater.last_img read more

Top 5 Inbound Marketing Stories of the Week: Share Blog Responsibilities

first_img . starting a business blog In his TechCrunch article, Raj highlights 10 main points all pitches should address in order to have a chance at success.  Some of these points include revealing your end game, identifying your go-to-market strategy, describing the reasons you’re different in the long run and explaining plausible financials. Author: Author: article by Jeff Cohen advocates the idea of sharing the blogging responsibility… to learn how to create a thriving blog. As a guy who has sat on both sides of the VC table, Raj Kapoor is a great person to take advice from when it comes to how to pitch VCs on new entrepreneurial ideas, particularly Internet-related ones. Creating online video of all types has become a staple for many businesses as it becomes increasingly easy and more affordable.  If you haven’t jumped on the bandwagon already, John urges you to try it out, offering a quick guide to get you started. First impressions make a difference, even on the World Wide Web. of Jeffrey Cohen Darren highlights 13 types of blog posts.  I’ll give you the first five, and you can reference his article if you’re thirsty for more. There is a lot of knowledge and expertise in other areas of your company, so it only makes sense to exploit it.  Some ways Jeff suggests you do this include promoting industry issues via your company’s emerging thought leaders, setting up a friendly, company-wide blogging competition and uncovering hidden talents within your staff with video. Lesson: First impressions are key, whether you’re referring to a face-to-face meeting or a first experience with a product or brand.  Because a business’s website is such a prominent representation of its brand image, it’s critical to keep it well-maintained. on Hacks: Author: Download the free webinar This week’s top Learn how to build your business blog into an inbound marketing machine. His article covers some reasons why you should use video for marketing and highlights helpful resources to Now is as good a time as any to start experimenting with video marketing initiatives.  inbound marketing get started with online video sharing stories people can relate to can sometimes elicit stories of their own  .  These tips include keeping your keyword list up to date, continually freshening Web copy, doing your own site crawls, fixing broken links and doing regular traffic analysis.  Gotta make that good first impression! of posts that go above and beyond what’s normally on your blog; often have a “wow” factor  3. Personal Stories: of 5 Website Tips To Keep Your Brand Image Fresh Darren Rowse If your main excuse for not Lesson: is your lack of time, you might want to come up with something better.  While the responsibility of blogging and engaging in social media traditionally has fallen upon us marketing folks, let’s be honest – it really doesn’t have to be that way. 5 Ways to Expand B2B Blogging Beyond the Marketing Staff In any presentation, know what your audience is looking for. 4. Your blog’s contributors don’tcenter_img Author: Looking for ways to get your readers more involved?  Darren investigates the science of blog comments in this article, particularly focusing on the various types of blog posts that attract the most reader comments.   Originally published Dec 18, 2009 7:01:00 AM, updated July 18 2013 walk people through a process; show readers how to do something themselves (AKA DIY) To help keep you on track, Search Engine Land has published 5 tips to help you TechCrunch all offer readers a chance to win something if they leave a comment A VC’s Advice on How to Pitch VCs Webinar: Advanced Business Blogging Show Off Posts/Share a link: . Creative Posts: Lesson: Developing and maintaining a successful business blog is a big responsibility – so why not outsource some of it to other departments in your company besides marketing?  Jeff’s article highlights five ways you can initiate this change. Competitions: 2. Lesson: have to be on your marketing team. 5. Duct Tape Marketing Blog Raj Kapoor Author: Erica Charney ProBlogger keep your brand image fresh 1. Social Media B2B Photo from Shutterstock , from how to capture and record video to helpful editing software suggestions, places to publish your finished products and video promotion tips. Catch your readers’ attention and get them talking with fresh, offbeat or Lesson: Search Engine Land ask readers to share/promote a link to something they’ve done (e.g. an article, a photo or a video) John Jantsch of Creating and Using Web Video Never Easier engaging blog content 13 Types of Posts that Always Get Lots of Comments Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlacklast_img read more

10 Dos and Don’ts of A/B Testing

first_imgWhen was the last time you tested some part of your marketing? If it takes a bit of thought, you’re probably not doing it enough. The problem with that is, even just a minor test can go a long way, improving traffic, leads, and even sales if done right. And if you’re not taking advantage of some simple A/B testing tactics, you could be missing out on some major marketing improvements.So without further ado, I present to you 10 great dos and don’ts of A/B testing to motivate you to get moving and start doing more testing.10 A/B Testing Dos and Don’ts1. Do Test Tons of Different Variables: There are so many variables you can A/B test in your marketing. Color, size, subject line, content offer, templates, layout, timing, frequency — the possibilities are almost endless! The more variables you test, the better you’ll be able to refine your marketing approaches and generate better results from your initiatives.2. Don’t Test Them All at Once: Smart A/B testers understand the importance of focusing on just one variable for each test they conduct. If you’re testing the effectiveness of one call-to-action over another and are modifying two different variables such as design and messaging, how will you be able to isolate the reason for whether one CTA was more effective than the other? Stick to one variable per test so there’s absolutely no guesswork involved in determining why one test subject worked better than another.3. Do Start Simple: Dip your toes into the A/B testing pond by testing something simple like CTA button color or size on a webpage. While there are definitely more advanced tests you can conduct like testing more complex website features, there’s nothing wrong with starting small and working your way up. In fact, even a minor change can cause major results. WikiJob, for example, conducted an A/B test by adding testimonials to one of its pages to see if it would increase that page’s conversions. As a result of this simple addition, the web page including testimonials performed 34% better in sales than the web page without them. Starting simply will also help you learn some valuable A/B testing skills and build up the confidence to try more advanced testing. 4. Don’t Be Afraid to Try More Advanced Testing: Once you feel comfortable with simple A/B tests, don’t be afraid to graduate to more complex tests such as A/B/C tests or page level test designs, which pits two dramatically differently designed pages against one another. While this may seem to conflict with the direction of not testing more than one variable at once, it actually makes sense if you consider the whole page as the variable you’re testing. 5. Do Always Be Testing: There’s no reason why you can’t constantly be testing something, and if you have the bandwidth to do so, there’s no reason why you shouldn’t be testing two different things — like a CTA on one page and the layout on another page — at the same time. The more intelligence you can generate at one time, the quicker you can optimize your marketing.6. Don’t Limit Your Tests to One Marketing Channel: Furthermore, don’t think you can only test one channel in your marketing mix like website design or email marketing. You can conduct testing in every marketing channel at your disposal — on your blog, in social media, in your search engine optimization — everywhere! Just be sure you’re using the right metrics for the channel you’re testing.7. Don’t Assume Your Results are Statistically Significant: Not every test you conduct will generate significant results, so don’t assume they all will (you know what they say happens when you assume, right?). Just because one email subject line performed slightly better than another doesn’t mean that test was significant. And you don’t want to determine next steps using data that didn’t truly mean anything, do you?8. Do Analyze Whether Results are Statistically Significant: Instead of assuming, actually analyze whether your test results are statistically significant. This blog post offers some tips and tricks on how to determine statistical significance. 9. Don’t Give Up if Results Aren’t Significant: If, through your analysis, you determine that your test results aren’t significant, don’t despair. This may happen from time to time, but it shouldn’t deter you from conducting future tests. Determining that your test wasn’t statistically significant can teach you something in itself: that the variable you were testing doesn’t have a big impact on the results. So if the color of your CTA button didn’t affect click-through rate, perhaps changing the text on the button will.10. Do Make Changes Based on Test Results: Once you’ve analyzed the results of your test, act accordingly! If your test was statistically significant, implement the winning change. If it wasn’t significant, recognize that the variable you tested didn’t impact the results, and try testing a new variable. Are you regularly incorporating A/B testing into your marketing strategy? Image Credit: Horia Varlan Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Originally published Nov 18, 2011 11:30:00 AM, updated June 28 2019last_img read more

How to Create Surveys People Won’t Hate Taking

first_imgHow to Make a Survey in Microsoft WordWhen you open Microsoft Word, start with a blank document, or search for “form” in the Templates gallery.Show the developer tab.Click where you want to add content to your survey in the template, then choose the type of control you want to add to the survey field.Input instructional text or drop-down menu options by clicking “Options” in the developer tab where you’ve already dropped a control. Once you’ve completed your survey, click the “Review” tab, click “Protect,” then select “Protect Document.”Share your form with recipients. Over the years, I’ve received my fair share of bad surveys. These tend to be easier to identify than good ones — in fact, you’ve probably taken some yourself. These surveys often have poorly-worded questions and tend to drag on forever. You might find yourself unable to complete this survey due to boredom, frustration, or the time investment required.Good surveys, on the other hand, are merely forgettable. The best experience you can aim for as the creator of a survey is for the respondent to a) finish and submit the survey, and b) think, “Well, that was tolerable.”Want 5 free customer satisfaction survey templates you can implement immediately? Click here.Are you ready to learn how to create good surveys that your customers will actually fill out to provide you with valuable feedback and insights? There are some basic guidelines to make sure people walk away without feeling frustrated from an overly complicated survey wording or design. Below are a few tips you should follow — along with specific instructions for creating surveys using different tools.How to Create a SurveyChoose the right platform.Make the survey as short as possible.Don’t ask “yes” or “no” questions.Randomize your answer options.Keep your question text neutral.Use matrix questions judiciously.Make sure your question text and answer options allow for every type of survey respondent.Include a “red herring” question to weed out inattentive or fake respondents. 1. Log into your Microsoft Office 365 account.You can set this up on OneDrive, or create one for free.2. Select “Forms” from the starting menu in the upper left-hand corner of OneDrive to get started.Select “New Form” to get started creating a new survey.3. Give your form a title and a description that recipients will read when they receive it.Then, click “Add question.”4. Select which type of answer recipients will be submitting.Options include multiple-choice, text, a rating system, etc.5. Fill in the questions you want to ask, the options you want to offer, and repeat this process, creating new questions until your form is complete.Make sure you flip over the “Multiple answers” or “Required” buttons, if applicable.6. Send it to recipients using the “Share” button in the upper right-hand corner.You can send the survey via email, link directly to it, or embed it on a web page. 1. When you open Microsoft Word, start with a blank document, or search for “form” in the Templates gallery.Choose the template that best meets your needs, and click “Create.”2. Show the developer tab.Show the developer tab on a PC by clicking “File” > “Options” > “Customize Ribbon” > “Main Tabs” > “Developer” > “OK.” Show the developer tab on a Mac by clicking “Word” > “Preferences” > “Authoring and Proofing Tools” > “View” > “Show developer tab.”3. Click where you want to add content to your survey in the template, then choose the type of control you want to add to the survey field.For example, if you want respondents to type in an answer, choose “Text Box,” or if you want respondents to select from a group of answers, select “Combo Box.” (The control will appear as a grey box in Word.)4. Input instructional text or drop-down menu options by clicking “Options” in the developer tab where you’ve already dropped a control. This will allow respondents to choose between a set of answer options.5. Once you’ve completed your survey, click the “Review” tab, click “Protect,” then select “Protect Document.”That will protect recipients from editing the questions while allowing them to fill in their own answers.6. Share your form with recipients.They can fill it out and print, or print and fill it out by hand.How to Make a Google SurveyOpen your Gmail account menu, and select “Forms.”Select a blank form, or use a template from the gallery that best suits your needs.Write a title and description of your survey for recipients.Start creating your form questions by selecting the type of question you’re asking.Add multimedia elements, different sections, or different formatting options to your form using the sidebar menu.Adjust settings in the “Settings” gear.Send the survey to the email addresses of your choosing. Survey Creation 1. Select which type of survey you want to create.You can sign up for SurveyMonkey with a free or paid account, and after filling in some details about how you’re planning to use it, you can start walking through its survey creation guide.2. Name your survey.Once you’ve chosen which type of survey you want to deploy, name it and assign it to a category.3. Add or choose survey questions.You can start typing in your own survey questions, or you can choose from the questions SurveyMonkey recommends for the type of survey you’ve selected.4. Decide how you want to send it to respondents.SurveyMonkey offers a variety of different options for deploying your survey, including the ability to buy responses from a broader pool.At the end of the day, you’re asking busy people to take time out of their day and give you data you want. To ensure that they have the best experience possible, and that you get the best quality data, try to incorporate the tips above.And if you’re interested in building forms directly on your website to capture valuable information about your customers, you can try HubSpot’s free form builder tool. Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlackcenter_img How to Create a Survey on SurveyMonkeySelect which type of survey you want to create.Name your survey.Add or choose survey questions.Decide how you want to send it to respondents. 1. Choose the right platform to create your survey.Choose the right platform to create and share your survey. If you’re trying to survey your Facebook fans, your survey should probably live on Facebook. If you want to email your customers a survey, you might want to make your survey using Google Forms.Additionally, think about how you want to use the data. If you’re collecting a ton of data that you want to break out and analyze, you should create your survey using Microsoft Excel so you can download the results as a spreadsheet.2. Make the survey as short as possible.Focus on what’s really important. What data do you need to make your argument, launch your campaign, or change a product? Extraneous, “good to know” questions bog down surveys and deaden their focus. Remember that your survey respondents don’t really care about what is interesting to you or your company — they care about how quickly they can finish the survey. It’s important to note that drop-offs happen more with longer surveys. What would your boss prefer: A nice and thorough survey with only 15 completed responses, or a shorter, tighter survey with 200 responses? Probably the latter. If your survey is on the longer side, guide your respondents through the sections. Let them know what you’re going to ask them. Give them cues when they’re almost done (“In this last section, we’re going to ask you …”). If your survey tool allows it (Google Forms does), show them a progress bar so they know how much of the survey is left. And always thank them for taking the time to give feedback.3. Don’t ask “yes” or “no” questions.Respondents have a tendency to answer yes when asked a “yes” or “no” question. It’s a psychological bias (unless you ask if they’ve done something wrong).Instead of asking directly, try to get at the answer in a more roundabout way. Give them a list of options and ask if they use or know any of the items listed. Only let respondents move on if they happen to select the item(s) that you are interested in. Then, you can be sure the people who answer your question are more likely to know what they’re talking about.Don’t do this: Do this: 4. Randomize your answer options.There’s also a first-choice bias in surveys, where people automatically click the first answer listed. It’s prevalent in “select all that apply” type questions. Randomizing your options helps to combat a survey taker’s tendency to check the first option they’re given.Most survey tools will allow you to anchor options such as “Don’t know” or “None of the above” at the bottom of the list and exclude them from randomization.Not so great:Great: 5. Try to keep your question text neutral.You’ll influence your respondents if you ask a leading question. That could suit your needs, but be aware that if you publish your results and people see the leading question text, they may end up questioning the authority of your data. Here’s an extreme example to show you what I mean: “Don’t you think product X is amazing in the following ways? Yes, it is amazing because of x. It’s amazing because of y. It’s amazing because of z.”Instead, ask: “How would you rate product X on a scale of 1 to 5?” And if you want to know what specifically they like, you can follow up with people who answer 4 or 5 on why they love it. You can do that with the people who answer the lower ratings, too. This gives you way more actionable data on what people love about your product and what you need to work on.Leading question that is clearly pushing an agenda:Neutral questions that will get you honest feedback:6. Use matrix questions judiciously.Your survey should not have more than a few matrices. These are for asking complicated questions — so only use them for questions that really matter.Additionally, each matrix should have no more than 5-7 row or header options to prevent survey recipients from being visually overwhelmed.This is manageable:This is terrifying:7. Make sure your question text and answer options allow for every type of survey respondent.You may live and breathe your product or industry, but you should not assume your survey respondent knows what you’re talking about. It never hurts to give examples and explain concepts or jargon to educate respondents who are less knowledgeable than you. Likewise, make sure you give answer options that give your respondent an out if they don’t know an answer.A simple example of this is asking if someone’s team got bigger or smaller. While it may seem innocuous on the surface, you’re actually excluding some possible answers. Maybe the respondent’s team stayed the same or the respondent is a new hire and does not know how big the group was a year ago. Make sure you have options those people can select.Not quite right:Right:8. Include a “red herring” question to weed out inattentive of fake respondents.As a quality check, you can ask a simple demographic question at the beginning and end of each survey. This is especially important when you’re designing longer surveys — because you may be surprised (and dismayed) to see how many respondents forget what country they’re from or how many employees their company has.You shouldn’t always toss out respondents based on just the red herring mismatch, but you can use it in conjunction with other checks to validate the quality of a respondent’s answers. For example, only remove a response if the survey taker failed the red herring and answered “Don’t know” for 5 out of 10 questions in your survey.Now that you know what makes a good survey, it’s time to learn how to actually start creating one. Keep reading to learn how to create surveys in Microsoft Excel, Microsoft Word, Google Forms, Facebook, or SurveyMonkey.How to Make a Survey in ExcelLog into your Microsoft Office 365.Select “Forms” from the starting menu in the upper left-hand corner of OneDrive to get started.Give your form a title and a description that recipients will read when they receive it.Select which type of answer recipients will be submitting.Fill in the questions you want to ask, the options you want to offer, and repeat this process, creating new questions until your form is complete.Send it to recipients using the “Share” button in the upper right-hand corner. Originally published Dec 10, 2018 5:19:00 PM, updated December 19 2018 Topics: 1. Open your Gmail account menu, and select “Forms.”You may have to click “More” to see this option.2. Select a blank form, or use a template from the gallery that best suits your needs.Options include event feedback forms, time off request forms, and more.3. Write a title and description of your survey for recipients.Make sure it’s clear and properly spelled, as this will be the most prominent wording on the form.4. Start creating your form questions by selecting the type of question you’re asking.Then, you can begin entering options for recipients to choose or write in answers. (Make sure to flip over the “Required” button for mandatory answers.)5. Add multimedia elements, different sections, or different formatting options to your form using the sidebar menu.You can use this to rearrange or break up the order of different survey questions.6. Adjust settings in the “Settings” gear.You can include options to make the form include a quiz, a confirmation message, and the collecting of email addresses of recipients.7. Send the survey to the email addresses of your choosing.Add collaborators to your survey by clicking the “Send” button in the upper right-hand corner.How to Create a Survey on FacebookFacebook offers two options for creating surveys: a simple poll, or the Survey app. The poll option only allows you to ask one question, whereas the Survey app allows you to customize and expand your survey to multiple different types of questions. Read below for instructions for creating both:How to Make a Poll on Facebook1. Navigate to your personal profile or your business Page, and head to the post option to create a new post.2. There, you’ll select the option to create a simple poll to share with your friends or followers as a status update.How to Make a Survey on Facebook1. Enter “survey” in your Facebook search bar.Filter the results by clicking “Apps,” and select the first option that appears (“Survey”).2. Name your survey.3. Give Survey permissions to use your profile information.4. Customize your survey questions and answer options.5. Preview your survey.6. Publish your survey on your profile or business Page.last_img read more

Are Agencies Missing the Inbound Opportunity?

first_imgThe perennial complaint made by agency leaders when talking about their own new business and marketing efforts, is that they suffer from cobbler’s children syndrome – all the great minds are busy on client work and the agency brand has to come second (but good work begets good clients – or it used to).What Kristian Gough, Managing Partner of Incite New Business, a sales and marketing consultancy for marketing agencies, brought to light in his talk was that this situation needs to change, and change quickly. If agencies don’t start taking their own marketing more seriously then they will continue to lose ground to large technology and consulting firms.  It is not a coincidence that the top 5 digital agencies in the UK include: IBM, Accenture, BAE Systems and Deloitte.  When it comes to leading the debate and taking share of voice, agencies are falling seriously behind.You can download a copy of the full presentation here, which contains some eye-opening stats that every agency MD should read.  However, for the time poor (and that’s half the problem), here’s my top five take-outs of the talk:Clients contact agency suppliers much later in the buying process, many are 50-60% of the way into the buying cycle before they will even make contact with an agency. Don’t forget to share this post! Recognize that clients are not often in a buying mode and buying cycles are long. If your only call to action is: Contact us if you want to buy it; if your only content are case studies showing you can do it, then you are only communicating content that a client will find interesting once in a blue moon – when they are actively buying.  When 75% of buyers say they want vendors to curb the sales messages, you can see why. Topics: Decide what you are good at and stick to it – clients pay a premium for specialists and having an agency brand is critical to that. Using content that educates clients as to consumer insights and trends presents an agency as an expert and a peer.  This is critical to generating a premium partner led relationship and building a valued agency brand. Originally published Apr 5, 2017 5:00:00 AM, updated April 05 2017 Inbound Marketing Clients use Google and social media to self-educate and they buy from those that educated them. 50% of agency selection searches involve online research.   In January this year there were over 60,000 searches for the 400 keywords incite monitors to track agency purchase intent.  If you are not creating content that reflects your clients’ needs and interests, (and 78% are looking for information around their business challenge), you will not be found, considered or contacted. You need structure, tools and processes to manage an effective agency marketing program. Once the brand works is done you need: personas, an editorial plan, content, workflows an inbound platform, a CRM.  Waiting for people to find your content won’t work, promote it, use your owned, earned and paid channels and follow up interested subscribers, not cold leads. last_img read more

Hima Das, Mohammad Anas clinch gold in Athleticky Mitink Reiter event in Czech Republic

first_imgTop Indian sprinters Hima Das and Mohammad Anas won a gold each in women’s and men’s 300m races respectively at the Athleticky Mitink Reiter event in Czech Republic.This was Hima’s sixth gold in European races since July 2 though the field in most of them has been mediocre. Her last win was on July 20 when she clinched a gold in her pet 400m event at Nove Mesto in Czech Republic.”Finished on the top in 300 m in the Athleticky Mitink Reiter 2019 today in Czech Republic,” Hima tweeted after winning the race on Saturday.Finished on the top in 300 m in the Athleticky Mitink Reiter 2019 today in Czech Republic pic.twitter.com/yY0yO5xTfbHima MON JAI (@HimaDas8) August 17, 2019Anas, on the other hand, won the men’s 300m race in 32.41 seconds.”Glad to have won the Gold in men’s 300m at the Athleticky Mitink Reiter 2019 in Czech Republic in a timing of 32.41 secs,” he tweeted.National record holder Anas has already qualified for 400m event for the World Championships to be held in Doha in September-October while Hima is yet to achieve it.Also Read | Will continue to work hard and bring more medals for India: Hima Das promises PM ModiAlso Read | Salaam boss: Pant congratulates Hima after 5 gold medals in 19 daysAlso Read | PM Modi, Sachin Tendulkar congratulate Hima Das for dream run in Europelast_img read more

US Open 2019: Rafael Nadal eases into 4th round, to face Marin Cilic

first_imgRafael Nadal cruised into the US Open fourth round with a business-like 6-3 6-4 6-2 win over Chung Hyeon on Saturday.The three-times champion took control of the match when he broke the South Korean’s serve in the first set to grab a 4-2 lead and never looked back on a sunsoaked Arthur Ashe Stadium court.Next up for Nadal is a last 16-clash with 2014 champion Marin Cilic, who came out on top in his slugfest with John Isner on the Grandstand court.Nadal had been on court for just over two hours prior to his third round match after defeating John Millman in straight sets on Tuesday before getting a walkover into the third round when Thanasi Kokkinakis withdrew.The second seeded Spaniard, who has been hampered by troublesome knees throughout his career, did not wear his usual tape on his legs during the match.”Tape is not working anymore,” he said with a smile during his on-court interview.”I am happy to be playing on hardcourts and I am trying to play a little more aggressive.Nadal will have his work cut out when he meets big-serving Cilic on Monday, who defeated Isner 7-5 3-6 7-6(6) 6-4.Nadal expecting a ‘tough one’ against CilicNadal said the key was to toppling an opponent like Cilic was holding serve and making the most of his opportunities when receiving.”Chances are not a lot, so you need to be ready to expect a very tough one,” he told reporters.”I need to be focused with my serve, as always. I need to be ready to accept the challenge that brings the competition in days like these ones.advertisement”And I hope to be ready to play my highest level, because that’s what I am going to need.”Also Read | US Open: Daniil Medvedev encourages fans to boo, and they respondAlso Read | US Open: Novak Djokovic thanks fan for motivation after training session confrontationAlso See:last_img read more

With lavish feast & floral decks, colourful Onam for Keralites post-floods

first_imgKeralites on Wednesday celebrated their biggest and most-awaited harvest festival, Onam with traditional fervour and gaiety, shrugging off the frightening memories of horrendous floods that had washed awaytheir festival dreams last year.Tight security in the wake of a terror attack warning and incessant rains in some places did not dampen the overall festive mood and ecstatic spirit of the people.Special security arrangement was put in place at all major festival venues across the state based on a recent information received by the Army thatthere may be a terror attack in southern parts of the country.Though Onam has a Hindu myth behind it, it has assumed a secular dimension over the centuries and people, cutting across caste, class and religion, are taking part in the celebrations in unison.Wearing “onakkodi’ (new cloths), people decorated their homes with ‘pookkalam’ (floral decks) to welcome mythical king Mahabali, the righteousdemon king who is believed to visit his subjects on the auspicious ‘thiruvonam’ day of the Chingam month in the Malayalam calendar.Legend has it that the Devas (Gods), who were envious of Mahabali’s popularity, managed to get him pushed down to the netherworld with the support of Lord Vishnu.But he was allowed to return to Kerala on Thiruvonam day every year and Keralites celebrate Onam as the homecoming of the mythical king reviving the memories of his bygone reign known forpeace, prosperityand equality.Sumptuous feast, popularly known as ‘sadya’, was prepared in homes with a large number of traditional dishes and sweet delicacies serving on plantain leaves.advertisementSpecial ‘thiruvona sadya’ was offered at major temples including Sree Padmanabhas Swamy Temple here for devotees to mark the occasion.A host of traditional sports like ‘onapanthu’ and ‘thalapanthu’ (ball games), ‘vadamvali’ (tug of war), ‘uriyadi (breaking the swinging earthen pot) and ‘oonjalattam’ (playing on swings) followed the feast in many places especially in villages.Local clubs and residence associations have organised several such games and cultural programmes to entertain people and to make the festival a memorable occasion.As a rampaging monsoon had claimed over 400 lives and destroyed houses and livelihood of people with many housed in relief camps, festivities were the last thing to come up in the minds of Keralites last year.Though over hundred people had lost their lives and a large number of houses were destroyed or damaged, the state government has decided to go ahead with its Onam celebrations this year as it would help people overcome the traumatic experience and focus on putting their lives back on track.PresidentRam Nath Kovind, Prime Minister Narendra Modi and Home Minister Amit Shah were among the top leaders who wished people a happy and prosperous Onam through social media.Interestingly, all of them chose the language, Malayalam, the mother tongue of the Keralites, to wish people during the occasion.In a tweet, Kovind said “greetings and good wishes to fellow citizens, particularly to our brothers and sisters from Kerala in India and abroad, on Onam.May this harvest festival bring immense joy and prosperity to each one of us.”Modi tweeted that the Onam may further the spirit of happiness, well-being and prosperity in the society.The day also witnessed a hunger strike in front of the office of the state Public Service Commission (PSC) here by a group of Malayalam language lovers demanding the agency to conduct all recruitment examinations in Malayalam.The week-long Onam celebrations, organised by the stage government got off to a colourful start last evening with the musical performance of national award-winning playback singer,S Chitra.Also Read | Mamata Banerjee hopes Malayalees will overcome pain caused by floodAlso Watch | Sombre Onam in flood-hit Keralalast_img read more

Did Kabir Singh star Kiara Advani turn down Thalapathy 64?

first_imgActor Vijay is now awaiting the release of his upcoming flick, Bigil, directed by Atlee. The sports-based commercial flick will hit the theatres on Diwali, which falls on October 27. Even before the film’s release, rumours about his next film, tentatively titled Thalapathy 64, is doing the rounds.Speculations are rife that Kiara Advani has been considered to play the female lead in Thalapathy 64, which will be helmed by Logesh Kanagaraj. If the new reports are anything to go by, Kiara is said to have turned down the offer for her big South debut.Citing date issues, she might turn down the offer as she has a handful of projects at different stages of production. Reportedly, the makers are planning to start the film’s shooting sometime next month. Hence they are on the lookout for a suitable heroine.Earlier, the makers had approached Rashmika Mandanna to play the female lead in the film. Even though she was extremely interested to be a part of the project, she couldn’t take up the film because of her jam-packed schedule.If the makers couldn’t finalise a heroine ahead of the film’s shooting, then there might be a slight delay. An official announcement regarding the cast and crew is expected to be out soon.The untitled film is being funded by Xavier Britto under the banner XB Film Creators. The technical crew comprises of composer Anirudh Ravichander, cinematographer Sathyan Sooryan and editor Philomin Raj. Thalapathy 64 will see the light of the day in mid-2020.ALSO SEE | Kabir Singh star Kiara Advani to romance Vijay in Thalapathy 64?ALSO SEE | Thalapathy 64: Vijay Sethupathi to play villain in Vijay’s next?ALSO WATCH | Shahid Kapoor and Kiara Advani reveal how they prepared for their characters in Kabir Singhlast_img read more

Raheem Sterling proving to be England’s greatest strength

first_imgEngland manager Gareth Southgate was asked this week whether Harry Kane was undroppable’ but the same question must now be raised about Raheem Sterling who he described as unstoppable after a dazzling display against Kosovo on Tuesday.The Manchester City forward scored England’s equaliser and provided three first-half assists in a pulsating 5-3 victory to keep his side top of Euro 2020 qualifying Group A.Sterling has now scored six goals in four matches during the qualifying campaign, the same as Kane, and eight in his last eight appearances for his country, on top of four assists.It is hard to believe this is a player who scored only twice in his first 45 England appearances and this time last year had gone three years and 27 games without a goal for his country.The raw material was always there but Sterling often appeared to be trying too hard, complicating things and failing to offer an end-product to his jinking runs.City boss Pep Guardiola has harnessed Sterling’s many weapons, however, and turned him into one of the most-feared forward’s in world football both as a goalscorer and creator, as was witnessed at St Mary’s on Tuesday.His seventh-minute equaliser, after Kosovo had taken the lead inside 40 seconds, was a poacher’s effort, nodding home from close range. After that, helped by Kosovo’s expansive tactics, Sterling was the catalyst for everything England did.He span on a sixpence on the halfway line before marauding forward and playing the perfect pass to strike partner Kane to lash home England’s second. He then terrorised Kosovo’s defence twice more to lay two goals on a plate for winger Jadon Sancho.advertisementSome may say Kosovo, ranked 120th in the world but far better than that, were too accommodating. But few defenders in world football would relish trying to stop Sterling at present.”Raheem’s two performances (against Bulgaria and Kosovo) have been of the highest level,” Southgate said. “He has been almost unstoppable. His awareness of where defenders were, the ability to ride challenges, his vision and desire to get in on goal, and unselfish play as well. I can’t speak highly enough.”Sterling was voted Football Writers’ Footballer of the Year last season, gaining 62% of the vote from around 400 British journalists and the 24-year-old has already scored five goals in four Premier League games for City this season.”I thought it was one of my best England performances in the first half,” said Sterling, who has not looked back since scoring twice in a 3-2 Nations League win in Spain a year ago.”Going on that long drought, I wasn’t really looking at my stats until I saw how bad they were, and then I put pressure on myself to better. From that night in Spain with those two goals, I knew I would kick on from here.”It’s been a good start to this season and I just want to keep scoring goals.”Also Read | Euro 2020 Qualifiers: Cristiano Ronaldo hits four for Portugal in 5-1 rout of LithuaniaAlso see:last_img read more

No intimation of MS Dhoni retirement, say BCCI sources

first_imgThe rumour mills have been working overtime since Virat Kohli posted a cryptic tweet on MS Dhoni. Soon after Kohli’s tweet, there was speculation that Dhoni might announce his retirement from international cricket on Thursday.However, BCCI officials confirmed to India Today that they have no intimation over Dhoni’s retirement. MS Dhoni has not played for India since the 2019 Cricket World Cup after making himself unavailable for the T20I and ODI series against West Indies.MS Dhoni also made himself unavailable for thw 3-match T20I series against South Africa.Dhoni was far from his best with the bat during the World Cup and was even criticised for his poor strike rate. He surprisingly shut shop early during a steep run chase against England but almost pulled off a heroic win over New Zealand in the semi-final which India lost narrowly.On Thursday, Virat Kohli posted a tweet on his partnership against Australia in India’s league match of the 2016 T20 World Cup and said:A game I can never forget. Special night. This man, made me run like in a fitness test @msdhoni pic.twitter.com/pzkr5zn4pGVirat Kohli (@imVkohli) September 12, 2019Minutes after Kohli’s tweet, fans began to wonder whether MS Dhoni would indeed call time on his career.MS Dhoni had retired from Test cricket in 2014 and stepped down as India’s limited-overs skipper in January 2017. He has since continused to serve Team India as a brilliant wicketkeeper and a sharp tactician but his batting has been cause for concern in both T20Is and ODIs.advertisementAccording to sources close to MS Dhoni, he is currently in the United States and is scheduled to return to India on September 16.(With inputs from Rasesh Mandani)Also Read | MS Dhoni to retire? Kohli tweet sparks speculationsAlso See:last_img read more

Will have to work harder to get into Test team: Navdeep Saini

first_imgAn impressive T20 International debut under his belt, speedster Navdeep Saini hopes to play Test cricket in future but feels he will need extra hard work to break into the “strong” bowling unit of the national team.The 26-year-old Saini, who plays domestic cricket for Delhi, made his T20 International debut against the West Indies in Florida and won the Man of the Match award in his maiden appearance last month.”Our bowling unit in the Test format is very strong. When I was with the team (in West Indies) I realised that I’ll have to work harder to get into the side. Only by doing that a I might get a chance,” Saini told reporters on the sidelines of the launch of All India Public Sector T20 cricket tournament.The Indian pace trio of Jasprit Bumrah, Ishant Sharma and Mohammed Shami have been extremely consistent helping the side claim some of its biggest overseas Test wins in the last couple of years.With Umesh Yadav and Bhuvneshwar Kumar also competing for spots in the playing XI, breaking in to the Indian Test side seems tough.However, the Indian team management sees Saini as a future prospect in red-ball cricket. To groom him in the longest format of the game, the management used him as a net bowler in the Test series against West Indies and the youngster said he learnt a lot from his experience with the senior team.”When I speak to bowlers like Shami, Bumrah and Bhuvneshwar in the nets I get a lot of help from them. At the international level error of margin is very less so I learn how to work around it in practice,” Saini said.advertisementSaini was in the reckoning for selection for India’s home Test series against South Africa next month but did not figure in the 15-member squad announced on Thursday.Talking about skipper Virat Kohli, who also captains Saini in the IPL in the Royal Challengers Bangalore team, he said: “Playing under Virat bhai’s captaincy helps me a lot. He always talks about commitment. He says if you have to achieve anything you should be committed to it completely.Also Read | Feroz Shah Kotla Stadium renamed after Arun Jaitley, pavilion stand unveiled as Virat Kohli standAlso see:last_img read more